OutLGBTQ.com and OutSFL team up to expand LGBTQ+ business listings and events

OutLGBTQ.com is partnering with OutSFL starting Aug. 1 to broaden its LGBTQ+ calendar, directory and business promotion efforts across South Florida. The deal adds weekly OutSFL ads, wider local access and new perks for businesses and users as both groups push for greater visibility and community support.

Why it matters: - The partnership links two LGBTQ+ media and community platforms to expand visibility for LGBTQ+ businesses, events and organizations in South Florida. - OutLGBTQ.com gets a larger regional footprint, while OutSFL gains another tool to drive community engagement and business support. - The move comes as both groups frame LGBTQ+ visibility and independent media as increasingly important in Florida.

What happened: - OutLGBTQ.com announced an official partnership with OutSFL Newspaper beginning Aug. 1. - OutSFL will run weekly ads and marketing for OutLGBTQ.com. - OutLGBTQ.com will expand beyond Fort Lauderdale into Miami-Dade, the Florida Keys, Palm Beach County and Oakland Park. - OutSFL will fold OutLGBTQ.com’s calendar into its own publication access. - OutLGBTQ.com users and businesses will gain access to Perks+ VIP, which offers early access to specialty gift cards at 50% off two weeks before the general public.

The details: - OutLGBTQ.com describes itself as a nationally reaching calendar, directory and database platform focused on LGBTQ+ led and LGBTQ+-supporting businesses and organizations. - OutSFL was founded in 2023 by Jason Parsley and Justin Wyse. - OutSFL was created to fill the gap left by South Florida Gay News. - OutSFL says it reaches more than one million people each month across print, digital, television, email, social media and events. - Florida businesses will be able to list on OutLGBTQ.com for free. - Businesses that want calendar promotion will have paid plans available. - The partnership is also intended to help OutLGBTQ.com promote businesses and nonprofits that support LGBTQ+ freedoms. - More information is available at OutLGBTQ.com and OutSFL.

Between the lines: - The deal is as much about distribution as it is about content. - OutSFL gives OutLGBTQ.com a built-in media channel, while OutLGBTQ.com adds a centralized calendar and directory service that can help readers find events and businesses faster. - The partnership also reflects a broader effort to connect LGBTQ+ media coverage with local commerce and community mobilization.

What's next: - The partnership begins Aug. 1, with weekly promotion and calendar integration expected to follow. - OutLGBTQ.com plans to continue expanding its directory reach and user access across more South Florida markets. - The companies also indicated future plans for additional user-facing and business-facing offerings through the partnership.

The bottom line: - OutLGBTQ.com and OutSFL are combining media reach and community tools to make LGBTQ+ events, businesses and advocacy easier to find and support.